The New Codes of Style

The New Codes of Style

Since taking the creative director reins at Balmain in 2011, Olivier Rousteing has presented collection after collection that seamlessly melds the maison’s heritage with modern-day panache. Baroque embroideries, utilitarian influences, and military details are deftly infused into each season’s offerings, with colors, silhouettes, and styling evolving to mirror the trends and predict the cultural zeitgeist. The recent warp speed at which technology is developing has proven to be an inspirational touchpoint for Rousteing that’s visible in the label’s clothing and accessories, as well as the way in which they’re presented.

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39" Slick wool wrap coat with exaggerated collar and tie belt

Adjustable button closure
Body welt pockets
Fully lined with logo lining
special size type: standard
weave type: Woven

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Mackage Women's Trish Mid-Length Down Coat with Fur Hood

Long down coat with Asiatic raccoon and rabbit fur on hood with asymmetrical zipper

Zip-front coat featuring fur-lined convertible hood and fleece-lined hand pockets
Leather trim on back waistband

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Keep you deliciously warm in the icy days of winter, in great style!

Full Length Mink Fur Coat with Shawl Collar & Bracelet Cuffs (Demi Buff, XS)
Fully lined with silk/polyester blend lining
Hook & eye snap front closures
Made in Greece

“There’s a futuristic approach to all of his runway shows,” says stylist Cassie Anderson. “Olivier plays with technical fabrics, screen printing, elaborate layering, and sleek eyewear.”He also loves bright colors and bold accessories. For Pre-Fall 2022, houndstooth separates are fashioned in video game-esque neon green, and while the house’s signature embroidered dresses are marked by details in bright lime and electric pink. Anderson also notes that there are “1980’s silhouettes with hints of body armor and corsetry, as well as a mixing of textures—from patchwork and lace to beading.”

Balmain 1945 bag is one of the pieces that ties the techno-tinged aesthetic together. Fashioned by Rousteing in jacquard and soft leather, the label’s instantly-iconic style comes in a spate of shapes and sizes, designed to be worn on the shoulder, across the body, or as a clutch. In black and embellished with pearls, the Balmain 1945 adds a sophisticated touch to body-hugging mini dresses; it’s a maximalist’s dream when paired with an intricately-beaded jacket.

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Chilliwack Down Bomber Coat in black with stretch rib waistband and cuff, exterior pockets, adjustable tunnel hood

Shell: 50% polyester, 50% cotton
Two-way zipper closure

Quentin Jones

Faux leather neon styles with chain straps, plaque-like clasps and engraved with “Balmain Paris 1945,” point to Rousteing’s expert melding of past, present, and future. For a bold color, wear one with a monochromatic Balmain gown or add it to a stunning ensemble. At Rousteing’s Balmain, there are no rules.

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