Rainbow High™ Competition, Rainbow Vision™, Culminates with

Rainbow High™ Competition, Rainbow Vision™, Culminates with

CHATSWORTH, Calif., Nov. 03, 2022 (GLOBE NEWSWIRE) — Rainbow High™The leading global brand of fashion dolls and the hit animated YouTube series,. MGA Entertainment(MGA) is a new way to take friendly rivalry among high schools to the next stage with the most anticipated competition of this year. Rainbow Vision™. Introduced earlier this year via the animated series and new product launches, the friendly rivalry between fine arts schools Rainbow High and Shadow High™ will reach new heights in the series and beyond this Fall. Fans can look forward to a shocking finale to the season, as well as new ways to engage and engage with the brand in the weeks ahead. Rainbow High streaming music album and the brand’s first foray into the online gaming platform, Roblox via a Integration of Livetopia

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During the past five months, Rainbow High’s premier band, the Rainbow Divas, has vivaciously competed with Shadow High’s band, Neon Shadow, in the animated series. Shadow High went into the competition determined to break Rainbow High’s winning streak of eight years in a row in the Rainbow Vision competition. Both teams were surprised to learn they weren’t the only two schools to watch out for when world-renowned K-pop artists, Royal Three, hit the scene. The competition heats-up on weekly episodes after months of anticipation. Then, during the season finale November 23 on YouTube, the winner of the Rainbow Vision competition, as determined by a panel of judges on the series, including Headmaster Paris – Paris Hilton – will be announced.

Rainbow High and Livetopia have partnered to create an immersive and cohesive integration as part of the Rainbow Vision activities. It will be available on Roblox starting November 4th and running through November 24th. Fans will have the opportunity to discover the iconic Rainbow High creative arts high school within their gameplay, inclusive of a theatre where players will watch their favorite bands perform, and enjoy music, fashion and beauty classrooms straight from the Rainbow High series. You can also purchase the game. “verch,” or virtual merchandise, on the Roblox platform and within Livetopia. This will mark the introduction of Livetopia’s first and exclusive high school in the game to date. 

Livetopia players can participate in multiple flights over the course of the three weeks. They will be asked to find four to six Rainbow High characters that will each offer a challenge. Once the player wins the challenges, they will be awarded “tickets”Vote in a singing contest between two teams. This competition will be available for viewing during each week. After the player watches both the two “live” musical performances, they can then vote on their favorite band, and unlike the series where the winner is pre-destined, here the fans’ votes matter. The winner of Rainbow Vision will be announced on Livetopia and Rainbow High’s social channels. The competition will be live on the platform for three weeks. However, the Rainbow High high school will remain in Livetopia for the rest of their lives. This is a sign of a growing relationship between the hit video game and the popular toy and entertainment brand.

“The Rainbow High integration into Roblox’s top game, Livetopia, highlights Rainbow High’s commitment to identifying creative new ways to engage our loyal fans and welcome them into the colorful world they’ve grown to know and love through their dolls and favorite series,”Isaac Larian, CEO of MGA Entertainment, said this. “There is no better place to experience the exciting Rainbow Vision competition than in the metaverse!” 

Rainbow High Rainbow Vision dolls and accessories, available now, include nine characters from all three competing bands, Rainbow DivasNeon ShadowRoyal Three, as well as the official Rainbow High 4-in-1 Bus PlaysetThe, which includes rolling wheels, working light, and four play areas that allow children to recreate their Rainbow Vision performances at-home, features working lights and working lights. The dolls playset are available globally in all major markets and retailers  and within the U.S. at  AmazonWalmart and Target

Rainbow High  fans have been asking for music featured in the series to stream for some time. They can now go to their website. favorite music streaming platform to listen to the first-ever Rainbow High album featuring songs from Rainbow Vision and the series.

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Season 3 featuring Rainbow Vision will be available on Netflix. YouTube and catch up on seasons one and two on Netflix. Follow Rainbow High on InstagramTikTok and Facebook for fun features news. #LetYourTrueColorsShine. 


MGA Entertainment

MGA Entertainment is one of the world’s fastest growing and largest privately held toy and entertainment companies. Headquartered in Chatsworth, Calif. and with offices globally, the company creates innovative, proprietary, and licensed consumer products and entertainment, including toys, games, dolls, apparel, consumer electronics, home décor, stationery, sporting goods, movies, and television series. The MGA brand family includes award-winning brands like L.O.L. Surprise!™Little Tikes®, Rainbow High™, Shadow High™, Bratz®, MGA’s Miniverse™, Na! Na! Na! Surprise™, Mermaze Mermaidz™ Color Change, Micro Games of America™, Baby Born® Surprise and Zapf Creation®. For more information, please visit our site at www.mgae.com or check us out at LinkedIn or Twitter.



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