Home Fashion Styles Pretty in Any Color: Women in Basketball Make the Style Rules

Pretty in Any Color: Women in Basketball Make the Style Rules

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Pretty in Any Color: Women in Basketball Make the Style Rules

W.N.B.A. Players with a maximum base income of $230,000 earn far less than their millionaire counterparts in N.B.A. which makes marketing dollars even more important. The W.N.B.A. The W.N.B.A. has an annual marketing budget of $1 million. Each team must spend between $50,000 and $100,000 each year on player marketing. Any amount not spent is carried over to the next season.

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According to the league’s marketing team, players are chosen based on their court performance, their personal brand, active fan base, and willingness to travel to take part in league events.

“Ideas about bodies play out most explicitly on the bodies of athletes — harmful ideas and also positive ideas,”Jackson said. “That’s another way in which this can be a space of conflict and a space of harm, too, depending on the way those ideas are packaged and sold.”

Tiffany Mitchell enjoys the feel of her ponytail swinging as she runs the court.

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Mitchell, who is Black has worn her hair long and braided past her waist ever since she starred at South Carolina in 2012 to 2016. This kind of protective hairstyling allows her to go longer between restyling and can prevent breakage during the grind of the season with the W.N.B.A.’s Indiana Fever.

During the W.N.B.A., her swinging braids became a problem. off-season in December, when she was competing with the Melbourne Boomers, a professional women’s team in Australia. Basketball Australia, the sport’s governing body, said the league’s players had to tie their hair back or up, mistakenly attributing the policy to a FIBA rule that was no longer in effect. Mitchell, one of just three Black players on the Boomers’ roster,Feeling targeted as she hadn’t had to change her hair before for international competitions, Basketball Australia later apologized. Basketball Australia later apologized and rescinded the “a” designation. “discriminatory” policy.

“They have no idea about what a Black woman goes through, let alone an athlete,”Mitchell said. “So I think that me bringing it to their attention called out the ignorance because there have been players in this league that have had braids before me, and it was never an issue.”

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