Drytac Promotes Amanda Lowe to Global Marketing Director

Drytac Promotes Amanda Lowe to Global Marketing Director

Amanda Lowe joined Drytac on March 17, 2017 and has held a variety of key marketing positions within the company.

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Drytac, a leading international manufacturer and supplier of self-adhesive products for large-format signage and print markets, is pleased to announce Amanda Lowe’s promotion as Global Marketing Director.

Amanda takes on the new role having served as Drytac’s Global Marketing Manager since January 2019. She joined the company in 2017 as Marketing Coordinator and has played a major role in the full re-branding of the business, working closely on Drytac’s new website, data sheets, literature, videos, guides and social media channels.

Amanda also launched Drytac Blog. Amanda posts educational and informative articles every month. There is also the Case Study Program, which has more than 70 pages worth of case studies that can be viewed on the Drytac Website.

In addition, Amanda manages and executes Drytac’s participation at trade shows around the world, while she also works with the sales team to run other events and open houses, offering customers greater insight into Drytac and its range of market leading solutions.

Amanda was a full-time merchandiser in the retail sector before joining Drytac. She graduated from Virginia Tech with a Bachelor’s degree in Apparel and Housing Management and a major in Fashion Merchandising and Design.

“I’m delighted to take on this new role and very much look forward to the opportunity of working with our marketing team to drive further awareness of Drytac and its leading products in regions worldwide,” Amanda said.

“I am incredibly passionate about the business and the high-quality products we offer to customers, while I am also very proud to be part of a team of knowledgeable staff that share my desire for the business to continue to grow.”

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